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  5. Topic: Content Marketing

4 Types of Content Employees Want to Share 

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Having your employees share your content on their social media networks is the perfect way to increase your organic reach. But what type of content are your employees likely to share?

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How to Start a Business Blog (and Why You Should Do It Today)

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The impact content marketing has on your business and clients continues to grow in 2018. Content marketing can give you better results than paid search, social media, PR and even SEO. Yet, however, plenty of marketers and small business owners underestimate its power.

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Everyone Is Creative - Encouraging Employee Content Creation

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By tapping into the creativity and skills of your employees, your marketing team is able to stay on top of their content creation game.

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The Future of B2B Marketing on Facebook

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Since Facebook's algorithm change last year, B2B companies that are trying to reach customers on Facebook will now have to approach them from a different angle: through their employees.

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Mitch Joel on Content Marketing and Authenticity on Social Media

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Mitch Joel, President of the Global Digital Marketing Agency Mirum, broadcaster, blogger and professional speaker, gave us an interview on Content Marketing and Authenticity on Social Media.

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How to Create Content that Boosts Trust

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Who knows your business best? It’s the people who work in it day in, day out; it’s the people who commit their time and energy to making it better - your employees.

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The Essentials of Growth Hacking

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The rise of digital channels ushered in a new era of marketing. Creating exposure to a company and its products was once a complex and expensive endeavor that required large investments in the hopes of reaching a fraction of your potential customers.

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How to Optimize Your Content Marketing Strategy

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Content is one of the best ways to attract qualified leads to your business. Therefore, if you have a content marketing strategy in place and you're not generating enough leads, then you need to optimize it.

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Why and What People Share on Social Media - Infographic

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Knowing your audience's social media sharing and content consumption habits will give you a tremendous advantage to succeed in content marketing.

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How to Humanize Your Content Marketing Efforts

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Emotions drive most of our decisions, and that includes what we purchase.

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