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Valène Jouany

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Recent Posts

Andrew Spence on Helping Employees Find Meaning at Work

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Finding a purpose at work is often cited as one of the main motivations for joining a company. For example, a survey conducted with LinkedIn members has revealed that 74% of candidates want a job “where they feel like their job matters".

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Jörgen Sundberg on How to Build a Great Employer Brand on Social Media

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A recent survey released by CareerBuilder shows that according to recruiters, hiring the wrong talent for a position costs nearly $17,000 on average. This is one of the main reasons why all companies should invest in an employer branding strategy that allows them to find the best talent.

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Leonard Kim on Empowering Employees on Social Media

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Creating and sharing relevant content on social media (blog posts, videos, infographics) is a great way for employees to showcase their expertise.

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Jon Ingham on Creating a Culture of Employee Engagement

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How can you create value and grow your business if your workforce is not engaged? According to experts, high employee engagement leads to a lower turnover, a higher productivity, and a greater customer satisfaction.

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Andrea Edwards: Knowledge Sharing at Work & Employee Advocacy

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When employees struggle to find the information they need to meet their targets and develop their skills, it’s their motivation and happiness as well as the company’s performance that suffer.

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Tara Hunt on How to Build a Great YouTube Marketing Strategy

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YouTube has become a must to increase a company’s reach and brand awareness. We talked with Tara Hunt to get her best tips on building a YouTube Marketing strategy.

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Nicolas Vanhove: Do’s & Don’ts to Succeed in Social Selling

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With 75 percent of B2B buyers being influenced by information found on social media and 67 percent of them relying on peer recommendations when making a final purchasing decision, social media has become a key channel for salespeople to find buyers and engage with them.

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Ryan Foland: Developing an Awesome Personal Brand on Twitter (2/2)

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Twitter allows you to show off your expertise, to share best practices with your colleagues and other experts and to become a trustworthy brand ambassador. It also allows you to find new leads and create business opportunities.

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Ryan Foland: Developing an Awesome Personal Brand on Twitter (1/2)

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With 313 million monthly active users and 500 million tweets sent per day, Twitter has become one of the top social media channels for showing off an expertise and growing an online authority. Ryan Foland, personal branding expert, communication keynote speaker and 3X TEDx alumni, shares his thoughts on Twitter, one of his favorite social media channel for building a unique personal brand:

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Jeet Banerjee: How to Build a Great Personal Brand on Social Media

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Building a unique personal brand is a must-do to showcase your expertise and grow your thought leadership. Branding yourself is also beneficial to your company’s brand image, employer brand and online reputation.

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