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Nicki Escudero

Expert at crafting an engaging brand story through news and features journalism and marketing copywriting. More than 14 years of publishing experience.
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Recent Posts

5 Ways to Strengthen Teams in a Digital Workplace

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The digital workplace is better for your business, is beneficial for your employees, and is only expected to increase in prevalence.

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How to Humanize Your Content Marketing Efforts

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Emotions drive most of our decisions, and that includes what we purchase.

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How to Use Content Marketing to Improve Your Business Branding

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Getting the word out about your business through content marketing is one of the most valuable ways to spend your time and marketing dollars.

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Why Content Marketing Should Be a Company-Wide Investment

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Content marketing should never be the job of just one person, or even one department. For content to truly have an impact on your audiences, you need a collaborative effort.

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How to Humanize Your Brand with Social Media

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Investing in the human element in business can make your brand more relatable and attractive.

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How to Allow Your Employees' Strengths to Shine at Work

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If you want to increase employee engagement in your business, focus on your team's strengths. 

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The 3 Biggest Mistakes You're Making in Employee Engagement

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What are you doing wrong with your attempts to engage employees? 

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3 Reasons to Support Your Employees' Personal Branding

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Encouraging and supporting your employees' personal branding has numerous benefits for the business and individuals alike. 

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How to Find Relevant Industry Content to Boost a Personal Brand

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If you want to become a credible leader in your industry and poise yourself for meaningful career growth, gaining and sharing expertise related to your field is crucial.

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3 Ways to Improve Your Personal Brand

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 Personal branding is a process of many steps. Here are some practical tips to make your personal brand your own.

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