The Employee Advocacy Blog

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Employee Advocacy Around the Globe: Anne Frost

Making the Case for Employer Branding

The Education-Based Content Marketing Guide

How to Support Your SEO Efforts With Employee Advocacy

The 3 Biggest Mistakes You're Making in Employee Engagement

How to Improve the Business Environment through Gamification

Who is Responsible for Internal Communication?

How to Engage Employees Through Good Management

Why Creating a Knowledge Sharing Culture is Key for Growth

Tips to Create Content that Builds Brand Loyalty and Fuels Your Employee Advocacy Program

Embracing the Digital World of Internal Communication

Influencer Insights: Why Your Business Needs to be Human – Infographic

What Is Employee Generated Content (EGC) and How Does It Support Social Advocacy?

Employee Advocacy Around the Globe: Kerstin Hoffmann

Providing High Value on Social Media – Interview with Norman Yeo

Four Reasons Why the Right Technology Makes Internal Communication Better

4 Ways to Foster Internal Communication through Knowledge Sharing

Building Personal Brands in the Age of Disruption – Interview with Tanvi Gautam

How Employees Can Help Build a Brand's Social Currency

Experts' Advice for Employees' Personal Branding

5 Strategies for Using Customer Testimonials to Promote Your Brand

Key Ways to Improve Company Culture Without Spending Lots of Money

How to Find the Perfect Micro-Influencers for Your Business

Social Media Best Practices for Social Recruiting and Employer Branding

3 Reasons to Support Your Employees' Personal Branding

Six Steps to Launch an Effective Employee Advocacy Program

Three Reasons Why You Need a Digital Internal Communication Strategy

Marketing with a Purpose - Interview with Matthew Lim

Four Common Internal Communication Challenges to Tackle

Knowledge Sharing – The Key to Employee Engagement

The Value of Ambassador Programs – Interview with Krishna De

3 Key Reasons to Measure Social Sharing

3 Benefits of Working with Micro-Influencers

Why Educational Content is Vital to Your Sales Team’s Success

Improve Employee Engagement – Invest in the Employee Experience

How to Outline a Social Recruiting Strategy

Four Common Employee Advocacy Challenges and How to Overcome Them

What is Employee Engagement?

3 Key Features to Look for in Ideal Employee Advocacy Platforms

8 Tips to Help You Improve Your Business Writing

How to Succeed in Social Selling – Infographic

Boosting Company Culture through Social Media Advocacy

Smarp Welcomes New Commercial Director

Invest In Your Employees - It Pays Off

Why Your C-level Needs to Be Active on Social Media

What is Good Employer Branding Content Made Of?

4 Employee Engagement Articles You Need to Read

3 Ways to Boost Your Social Selling Skills

6 Powerful Tips for Improving your Internal Communication

How to Set Up Your Organization for Social Selling Success

Boost Your Content Marketing with These Three Tips

Empowerment in the Workplace: Enable Your Employees

How to Find Relevant Industry Content to Boost a Personal Brand

The New Meaning of Employer Branding

4 Things Positive Employer Brands Get Right

3 Reasons Why You Need Transparency for Employee Engagement

Using Influencer Marketing to Humanize Your Brand

4 Tactics to Create Content Your Employees Will Want to Share

How to Grow Your Personal Brand Through Content

3 Components of Thought Leadership

What Social Recruiting Is (and Is Not)

How to Improve Employee Engagement - Infographic

3 Ways Employee Referrals Improve Recruiting

Social Selling and Employee Advocacy with Mario Martinez Jr.

Internal Initiatives to Boost Employee Engagement

Becoming a Social Business

How to Gamify Your Employee Advocacy Program

4 Signs that Your Employees are Engaged

3 Ways to Improve Your Personal Brand

5 Ways to Select Employee Advocates

Balancing Quality and Quantity in Your Social Media Marketing

How to Make Social Recruiting a Company-wide Effort

3 Facts About Social Recruiting

The Employee Advocacy Blog: Highlights of 2016

Four Definitive Benefits of Word-of-Mouth Marketing

The Importance of Company Values

How to Improve Internal Communication through Simple Measures

5 Important Employee Advocacy Statistics

4 Smart Ways to Measure Your Internal Communication

Case Study: MuleSoft – Social Selling through Thought Leadership

Employee Advocacy as a Social Selling Tool

Smarp Kicks Off 2017 with Work and Retreat

Top Reasons for Choosing Employee Advocacy

10 Engaging Social Media Facts for Professionals - Infographic

5 Tips for Maintaining Your Employer Brand

How to Engage Employees with Technology

Influencer Insights, Part 14: Alban Jarry

Smarp Data is Smart Data

How to Scale Your Social Selling Strategy

Influencer Insights, Part 13: Murray Newlands

Engaging Employees in a Knowledge-Based Economy

Has Employee Advocacy Ever Been More Important?

Internal Networking: How to and Why Bring It into your Organization

3 Ways to Build a Relevant Network on Social Media

Influencer Insights, Part 12: Ann Handley

How to Attract Top Talent on Social Media

How to Build Brand Trust on Social Media

Improving Employee Advocacy through User Experience

Tips For Combining Personal & Professional on Social Media

Influencer Insights, Part 11: Tamara McCleary

Building Personal Brands through Employee Advocacy

A Simple Guide for Mastering User-Generated Content

Social Recruiting 101 – Interview with Greg Savage

4 Things to Consider for an Internal Communication Strategy

How to Build an Influencer Marketing Campaign that Matters

3 Savvy Ways to Level Up Your Social Selling with Content

Effective Internal Communication Relies on Company Culture

3 Bold Employee Advocacy Predictions for 2017

Smarp's 2016 in Review

Smarp Receives Best Culture to Perform Award

How to Improve Employee Advocacy With A Better Work Experience

The Biggest Dos and Don'ts of Content Marketing

Employee Advocacy Myths Revisited

The Basics of Content Marketing: LinkedIn

Solving Employees' Content Creation Challenges with Employee Advocacy

Content Marketing Predictions for 2017

How to Be Authentic on Social Media

Driving Content Marketing Through Employee Advocacy

Influencer Insights, Part 10: Scott Monty

Top Things to Consider for Employee Advocacy Ease of Use

Professionals' Online ABC - Infographic

Influencer Insights, Part 9: Tim Hughes

How to Leverage Storytelling for Sales

Influencer Insights, Part 8: Andrew Grill

Why I Advocate – And You Should Too

How to Increase Your Professional Network in Real Life

How to Succeed in Social Recruiting

5 Ways to Recognize Employees

Case Study: Jabra – Social B2B With Employee Advocacy

Marketing Automation Primer: Why You Need It & Choosing a Solution

How to Turn Your (Awesome) Content Idea Into Several

How Content Marketing and PR Go Hand in Hand

The Basics of Content Marketing: Twitter

5 Features That Make a Great Salesperson - Infographic

3 Top Reasons Why Retaining Customers is Important

Social Media Starter Kit for Professionals

Influencer Insights, Part 7: Juntae DeLane

Smarp Expands Past Employee Advocacy to Bring Internal Communications On the Go

A Practical Guide to Implementing a Social Media Policy that Works

Influencer Insights, Part 6: Steve Cartwright

3 Power Tips: How to Build Strong Inter-Departmental Collaboration

Influencer Insights, Part 5: Jeff Bullas

How to Onboard Employees into Employee Advocacy with Sarah Goodall

Influencer Insights, Part 4: Sam Hurley

How to Overcome Employees' Top 3 Personal Branding Mistakes

Influencer Insights, Part 3: John Rampton

The Basics of Content Marketing: Facebook

Influencer Insights, Part 2: Rand Fishkin

3 Biggest Social Selling Mistakes and How to Avoid Them

Influencer Insights, Part 1: Mark Schaefer

Jailbreak for Old HR Structures - Employee Advocacy is the Way Out

Why Storytelling is the Heart of Content Marketing

Insights of a Sales Rep in Employee Advocacy

Shep Hyken's Steps for Improving Your Customer Service

"Employee Advocacy" Through my Frame

How to Boost Employee Advocacy Internally

How Technology is Changing Customer Loyalty Programs

4 Reasons Why Employee Advocacy is Good Management

Case Study: LR Senergy – When Technical Goes Social

6 Content Creation Mistakes to Avoid

5 Reasons Why Peer-generated Content Breeds Trust

Boosting Business with Challenger Sales

Bringing Social Media to Life in the Energy Industry

How to Succeed in Social Selling

Smarp Launches the World's First Professional Influencer Index with the Backing of New Funding

Case Study: Opteam – Advocating for Talent

The Past, Present and Future of Employee Advocacy with Karyn Cooks, Roope Heinilä and Sarah Goodall

7 Tactics for Maintaining Good Customer Relations

Why Letting Employees Be Themselves is Good for Business

Make Recruitment Genuinely Social - Hunt with a Full Flock!

Biggest Online Marketing Challenges

Ambassadors of the Digital Age  – Why the City of Vantaa chose Employee Advocacy

3 Factors That Humanize a Brand

How to Crush Lurking Employee Advocacy Challenges

Don't Hide in the Cubicle – Work for a Start-up!

Easy Tips for Incorporating Social Media into your Sales Process

Tips for Building Your Online Personal Brand

All Businesses Are Human: Adopting Social Media as a Corporate Culture

Employee Advocacy is Now Officially Secure

When Employee Engagement Turns into a Company Culture Failure

Advocating for Change

Scaling An Employee Advocacy Program: How to Influence Globally & Manage Locally

Employee Advocacy: The Chosen Path For Your Organization

First Steps for Creating a Digital Content Strategy

Students Become Masters While Advocating

Shep Hyken's "Golden Rule of Employee Advocacy"

Anna Sabryan - How Employee Advocacy Became a Special Term of The Century

Dealing with the Internal Communication Challenge

Engaging Employees Through Trust and Ownership

The Beautiful Mind of an Employee Advocate

Make Customer Experience Everyone’s Job

Smarp recognized in Netexplo 100 2016

Employee Engagement is a Two-Way Street

Community Manager Advocates for Employees

3 Bold Predictions for Employee Advocacy In 2016

Use A Variety Of Mediums To Boost Employee Advocacy Results

Taking The Next Step in Inspiring All Professionals to Become Influencers

Employee Advocacy Needs the Culture of Curating

Employee Advocacy Lessons Learned

Resident Advocacy Takes Brand Advocacy a Step Further

4 Ways Video Can Help Your Employee Advocates

The Art of Choosing an Employee Advocate

From Branded Channels to Employee Advocacy - Interviewing Sarah Goodall

Ad Blockers Causing a Headache for Brands - Could this Be the Solution?

Thinking About Employee Advocacy? Consider these Seven Aspects

Build a Valuable Brand with Employee Advocacy

Beating the Distance with Employee Advocacy in a Global Organization

The Future of Employee Communications is on Mobile

Encourage Employees to Take Up Social Media with Employee Advocacy

The Perks of Being an Employee Advocate

Meet Heini Jokinen – a Communications Officer, a Recruiter and an Employee Advocate

Together We Can Do It - An Interview with Timo Lehmus, YIT Employee Advocate

Invest in Your Employees’ Social Media Skills – It’s Worth Every Penny

SmarpShare Continues its "Glocal" Expansion with Xing Integration

Why We Put Employees 1st

We Are All Marketers - Embrace it!

Do My Employees Want to Share This? 3 Criteria to Easily Evaluate if Content is Good for Employee Advocacy Programs

Employee Brand Ambassadors - A Rock Star Solution for Businesses of All Sizes

Social Era and the Demand for Authenticity in Marketing

Common Misconceptions of Employee Advocacy

What’s in Store for Employee Advocacy in 2015?

How to Sell Employee Advocacy to your Management

Your Average Employee Advocate - Infographic

Smarp Accepted into TEKES Young Innovative Growth (YIC) Companies Program

Smarp's CEO Will be Interviewed Live on BBC World News Tue Oct 28th 15.45 (GMT)

Social Employee Advocacy - FACTS Every Employer Should Know

Employee Advocacy Breakfast with LinkedIn London Thu Oct 23rd

Can You Ignore Social Employee Advocacy for Your Company?

What if Employee Advocacy Was Used to Raise Money for Charity?

5 Things You Need to Understand to Run a Successful Employee Advocacy Program

Smarp wins Arctic15!

Social Media Agency Dingle and Smarp Form Strategic Partnership

The Secret Spice to Kickstarting Employee Advocacy

3 Eye-Opening Facts About Content and Sharing

Social Media in Business - Aspiration or Imperative?

How to Calculate the Value of Employee Advocacy in Social Media?

Why You Shouldn’t Ignore Non-US Social Media Platforms

Employee Advocacy in Social Times

The Forgotten Role of Employees in Earned Social Media

Using Big Data and Small Data to Optimize Social Media Marketing

3 Things Social Media Managers Can Learn from Top Management

The Emergence of Single-Page Application (SPA)

How to Benefit From Employees' Social Networks?

The Secret Lives of Great Social Leaders

The Evolution of the Social Brand

Social Literacy as a Competitive Advantage

Social Selling Part 2 - Your Personal Brand Matters

Talent Strategy In the Post-Loyalty World

Social Selling - What Is It and Why Should I Care?

Hiring in Start-Ups and What Big Businesses Can Learn From It

The New Era of Consuming Knowledge in Business and Education

What Constitutes a Company’s LinkedIn Presence?

Moving from Gamification to Gameprovement

What Is Preventing Employees from Becoming Brand Ambassadors?

The Benefits of Becoming a Social Business

Why are employees on LinkedIn?

Globally Recognised Executive Joins Smarp as Chairman of the Board

Employer Branding Through Your Employees

Your Online First Impression

How the New Look Affects Your LinkedIn Profile

Why You Need to Have a LinkedIn Profile

Why Employers Should Care about Their Employees' Social Media Use

Employees as Brand Ambassadors in Social Media